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The 2013 North American
International Auto Show (NAIAS) saw a strong finish today after
a spectacular two week run filled with worldwide product reveals,
industry news, and a welcome sense of optimism for those touched
by the auto business.
Today's attendance of 103,897 topped last year's final day
numbers of 101,141, bringing total ticketed attendance of the
2013 show to 795,416 compared to 770,932 in 2012. NAIAS Chairman
Jim Seavitt said the 2013 total is the highest since 2004 when
808,833 attended.
"This was a true celebration of the automobile, and a
demonstration of the strength and resiliency of the auto
business," said Seavitt. "The Detroit show is a true reflection
of a strong, vibrant and more confident industry. The
manufacturers made it abundantly clear that this show, and the
global stage it provides, is of critical importance to their
vehicle launch strategies."
Seavitt said the NAIAS continues to be positioned along with
shows in Geneva, Frankfurt, Paris, Beijing, Shanghai and Tokyo
because of the number of journalists that attend, and the number
of worldwide product introductions that are made in Detroit.
"Twenty-five years ago the Detroit Auto Dealers Association made
a promise to the global manufacturers," said Seavitt. "We said,
'you bring the unveilings, and we'll bring the media.'
"I think it's safe to say," he said, "we kept our promise."
NAIAS 2013 Highlights:
Total Vehicle Introductions: 59 (50 Worldwide; 9 North American)
Total Press Preview Attendance: 5,212 journalists from 60
countries
Total Industry Preview Attendance: 28,326 people from 30
countries
Total Charity Preview Attendance: 13,069 people ($3.9 million
raised)
Total Ticketed Attendance: 795,416 (incl. Industry Preview,
Charity Preview & Public Show)
Total Economic Impact: $365 Million
See also:
59 Vehicle
Introductions Highlight Successful Preview at 2013 NAIAS
See also:
Global Stage is
Set as 50+ Vehicle Unveilings are Prepared for Detroit
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